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HubSpot Breeze AI Agents

Written by Barbora Solilová | Nov 7, 2024 9:17:56 AM

What is HubSpot Breeze?

Breeze is a modern AI platform for enterprises that integrates all of HubSpot's AI features. The platform is easy to use and provides users with tools that not only automate repetitive tasks, but also brings a new approach to working with data across CRM. The main attraction, however, is the Breeze Agents - four personalized AI helpers that take on specific tasks and solve them tailored to your company's needs.

What are Breeze Agents for?

Each Breeze Agent is connected to your CRM data, allowing them to fully leverage their knowledge of your business and adapt to its unique needs. They are connected to your brand voice, ideal customer and entire knowledge base. Here's an overview of each agent:

1. Breeze Customer Agent: an AI expert in customer support

The Customer Agent is a personalized chatbot that responds to customers based on data from your knowledge base. You only set it up once - you select a name, role, personality and communication style. This agent works on the front line of customer service, providing accurate answers with links to specific material from the knowledge base. If it can't answer, it redirects the customer to a live agent, who also summarizes the conversation so far. With extensive reporting, she then provides feedback on the quality of the company's customer care.

Customer agent is already available in the public Beta version of HubSpot. Find out how to access the beta versions of the new functionality below.

 

2. Breeze Social Media Agent: Master on social media

Social Media Agent generates content for all major platforms (Twitter, LinkedIn, Facebook, Instagram) and is set up to create posts in line with your company's goals and brand voice. It tracks trends, customizes content, and generates a rationale for why it was created for each post. It creates not only text, but also graphics, allowing you to publish posts directly from HubSpot.


The Social Media Agent is available in the private Beta version of HubSpot.

3. Breeze Content Agent: SEO and marketing content generator

Content Agent is a content specialist, that can take over your content creation from SEO optimized articles to website designs to podcast scripts. Thanks to integration with SEM Rush, it creates high-quality, SEO-optimized blog articles and, now, easy-to-follow case studies. And if you're a fan of podcasts, Content Agent generates the script, converts it to audio using AI voice and adds promotional graphics.

Breeze Content Agent is available in the public beta version of HubSpot.

You can find the Content Agent functions in several places in the Content Hub, for example, if you want to generate a blog article, go to Content → Blog and click on the Start with AI button.

4. Breeze Prospecting Agent: your AI sales representative

The Prospecting Agent monitors data in your CRM to identify potential business opportunities. It helps sales teams find and contact ideal leads, greatly simplifying the salespeople's job and allowing them to focus on the most important leads. This agent ensures that no opportunity goes unnoticed.

The Prospecting Agent is available in the private Beta version of HubSpot.

 

How do I access the beta versions in HubSpot?

Click the navigation menu in the top right corner and select Product Updates:

Next, click on the In beta option to add beta versions of the new features using the Join Beta button.

Breeze Agents: the path to more efficient work

With Breeze Agents, HubSpot comes up with a comprehensive solution for companies looking for effective tools to automate and manage customer relationships. Each agent is designed to integrate easily into a company's processes and add value in the form of time savings, improved customer care, and increased content quality. If you're looking to move your business forward, HubSpot Breeze and its AI agents could be the way to go. Want to help bring innovative HubSpot solutions to your business? Contact our specialists at Autoarti.

 

 

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